WITHOUT extreme diets; 


or 2 hour gym sessions.

Click the button below and get started

with your FREE

Post-30 Progress Primer...

Not sure about "low carb", "high carb", "fasting", etc?

Tired of eating right but not getting anywhere?

Good for a few weeks but then fall off the wagon?


I've helped clients in their 30s (who were finding it tough to lose the weight they'd put on as they got older) to find an alternative to extreme, low-calorie diets; painstaking hours of jogging; or 2 hour gym sessions.

My aim is to help you feel better about your body, and do it without giving up wine; pizza; or Hobnobs.

I'll assist you in losing weight (if that's what you're after), but more importantly, I'll help you build your confidence, not just in how your body looks, but what you can do with it.

We'll build your strength; improve your relationship with food; and have some fun while we're doing it!

It’s improving my confidence no end...

Before working with Alvin, I was dubious about how much I would benefit from having a Personal Trainer.

I wasn’t new to exercise or healthy eating, and was fairly confident I already knew what I needed to do to lose weight.

Chatting to Alvin made me realise that I was coasting along in my current workout routine, and not necessarily making any improvements or getting stronger. He also challenged my goals, making me fully consider exactly what I wanted to achieve & how we could work together to get there.

My goals were to lose weight, feel more attractive naked, and to improve my body confidence.

So far I've managed to:

  • Increase my strength, particularly my press-up form and strength which has improved dramatically
  • Increase my confidence - my body shape is changing & I’m achieving tone and definition like I never thought possible, it’s improving my confidence no end.
  • Improve my knowledge and perception of food - carbs are no longer the enemy & ‘portion control’ doesn’t mean ‘restrictive diet’.

It’s quite obvious that Alvin knows exactly what he’s talking about. I don’t think I’ve asked anything that he’s been unable to answer.

He’s passionate, enthusiastic and incredibly knowledgeable. Plus he’s absolutely lovely - he kicks my butt & makes me laugh.

All in all, he’s an awesome Personal Trainer.

Alice Mayor

Encouraging and enthusiastic without being cheesy

Before I started working with Alvin, I was concerned about training with a Peep Show style/stereotype overenthusiastic or cheesy Personal Trainer and someone who consistently tries to flog more sessions.

Alvin is very good at explaining the reasoning behind exercises and why he designs programmes as he does, he is encouraging and enthusiastic without being cheesy!

He is able to design a programme and package to fit with your goals and schedule (be that work or family).

I have never felt pressure to book more sessions and he is really flexible.

My main reasons for starting with Alvin were to improve overall fitness and lose some weight, understand better what to do when I get to the gym (beyond the usual spin or other such classes) and get an idea on what weights/equipment to use and how to use them.

In my time training I have improved my general fitness, feel healthier and lost some weight.

I'm much more confident in using the gym, particularly weights and other equipment, and I'm much more active and have developed some healthier habits.

I have got a lot from the sessions, improved skills and confidence.

Alvin is patient, good humoured and friendly and will quickly put you at ease.

Michael Quinn

It's nice not to be uncomfortable all the time

The exercise programme is great and I'm finding it easy to stick to. It is fresh so I'm feeling positive about the gym again as I did become a bit bored with it. The fact that my programme changes every 4 weeks is great as it keeps me motivated and interested, it also makes me want to complete my workouts each week as I only have the programme for 4 weeks and I enjoy it so much I feel like I don’t want to miss any sessions. The benefits I am feeling at this stage are my tummy is appearing flatter and less bloated, and I feel like I am getting stronger each week, especially in my upper body.

Completing the daily ‘food feelings’ log was very useful in the fact it has helped me to determine which foods are contributing towards my upset stomach, my stomach pains are very rare now , its nice not to be uncomfortable all the time. I'm feeling less tired and more energetic, plus I'm getting stronger each week especially in my upper body. Working with you is a pleasure Alvin

Katie Goddard

I'm actually enjoying exercise

I am really enjoying the process and feel like its changing how I think about what I eat and drink. I enjoy the PT sessions and feel more energised. I wish I could have more than 1 session a week!

I definitely feel like I am getting stronger, able to work out for longer and put in more effort for a longer period of time instead of just giving up. I don't feel as tired or wobbly afterwards!

I’d like Alvin to keep being so encouraging 🙂

Over the past 4 weeks my achievements include:

  • lost weight
  • better mindset
  • feel better, less bloated and sluggish
  • actually enjoying exercise!
Charlotte Morris

In the past 3 months I have lost just over 1 stone

As I knew Alvin well prior to working with him, I had no reservations. I felt very determined to lose weight so having Alvin to work with helped me with pushing myself.

My main goal was to lose weight and the secondary goal was to get more toned. Now that I am comfortable with my weight I will be concentrating on strength and toning up.

I think the biggest impact from Alvin's coaching has been around not concentrating on weight fluctuations so much, which he has helped me come to terms with the most.

In the past 3 months I have lost just over 1 stone, and have a better understanding of the correct form of exercises.

My thanks go to Alvin, for his support and help. It has been nice to have a goal of working out together, learning from his expertise and implementing it at home has been easy. He has been very easy to talk to, and is approachable and understanding.

He didn’t make me feel like I was being judged and there was no pressure from him towards me which was helpful in me understanding my priorities.

Nihal Ozdemir

Highly Recommended

Having worked with personal trainers in the past I didn’t enjoy the process. Often feeling like they were simply watching me exercise and not introducing anything I couldn’t have done on my own, or really listening to what I wanted to achieve.

Alvin’s approach is different in that he takes the time to listen and really understand your goals, adapting workouts to meet your own personal requirements, not just working to a generic programme.

My goals when starting to work with Alvin were to regain confidence in how I looked, increase strength and fitness levels, and at the same time lose weight in a sustainable way. And so far I've achieved:

  • Increased strength and energy levels
  • A better understanding and appreciation for muscle function
  • Weight loss
  • A better approach to eating in order to lose and maintain weight loss.

I’ve been training with Alvin now weekly, for six months and I look forward to the sessions. He’s a genuinely nice guy, very professional, knowledgeable in all aspects of fitness and well-being, as well as being easy to get along with.

Louisa Bielby

I feel so much happier

I wanted to get fit, and I needed a kick up the arse to do it. Aesthetically I wanted to be happier with how I looked, lose fat, and gain muscle, but I needed something/someone to commit to!

Alvin you are warm, and brilliant at what you do.

You have helped me become more confident with my form, pushed me and kept me safe within my limits. I see my progression through my form, and the increase in weights and reps!

I feel so much happier; I feel fitter and stronger; and I love what I can do with my body.

Heidi Guest

A Really Kind and Supportive Trainer

I was looking to get fitter and stronger, but was nervous about starting a health and fitness programme.

After the first session I realised that the exercises were totally tailored to my capabilities and there was no reason to worry.

Any concerns were met with answers or actions that put my mind at rest. For example, any concerns about injuring myself whilst exercising were addressed by teaching good form and correct posture. Any problems were headed off before they could happen.

Alvin is also a really kind and supportive trainer so any blips in my confidence were squashed by his encouragement and advice.

The biggest achievement is that my mindset has changed. I now believe that I have the potential to increase my strength beyond what I initially thought possible. I surprised myself at what was achievable - this has purely come through working with Alvin.

He is a great guy. He really knows what he is doing and I feel confident that he tailors programmes that will work for me. I can highly recommend him as a personal trainer.

Kate Weldon

I have dropped 2/3 dress sizes going from a 20/22 to a 16/18

[I was worried about] my own self confidence. I didn’t feel comfortable about getting help or advice off anyone and it made me anxious thinking about it.

[Alvin] made me feel more confident in myself and made me realise that it’s okay to receive help and advice. I no longer feel anxious about going to the gym.

My main goals when I started was to lose weight and to go down 3/4 dress sizes by summer/autumn.

I have lost exactly 13.4kg in weight which is a combination of both fat percentage loss and muscle mass gain. I have dropped 2/3 dress sizes going from a 20/22 to a 16/18. I have gained so much confidence since having PT sessions with [Alvin] and I don’t feel scared to work out anymore.

The last part to add is that I’m so glad I got my first PT sessions as a present because I would never have dreamed of doing it otherwise. It has been a brilliant experience and I’ve loved every minute despite all the complaining.

Natalie Pattinson

I enjoy all my sessions

I was fortunate enough to be introduced to Alvin as a PT when I first joined the club, and I have been having weekly sessions with him for a year now.

He is always happy, smiling, professional and encouraging especially if I’m having a bad day.

His knowledge and capability are very impressive & I enjoy all my sessions with him especially the newly introduced boxing.

I have lost weight and improved fitness and would be happy to recommend Alvin to anyone.

Damian Chapman

Nothing less than impressed

Since my introduction to Alvin I have been nothing less than impressed.

Returning to exercise after over 10 years of absence was a little bit daunting, but Alvin eased my concerns with his friendly persona, insightful knowledge, and clear instruction.

Focus on my core strength and suppleness has assisted greatly with an historic issue I have with my lower back.

Now as my fitness levels increase, along with my core strength Alvin is introducing new apparatus and exercises I’ve previously not ventured into.

I look forward to my weekly sessions, and can see clear signs of improvement to my wellbeing.

James Kirby

I felt like you got to know me as a person and understand me.

I wanted to lose weight and reduce stress, but I was worried I may be rubbish and not stick to it.

Alvin made me feel confident and at ease. While working with him I started to lose weight, feel less stressed and feel like my mental health has improved.

Thank you so much Alvin for your support and encouragement. I felt like you got to know me as a person and understand me.

Lucy Payne

In your Post-30 Progress Primer we'll look at:

  • Getting Older - If you found it easy to stay in shape when you were younger, but it seems like those days may have passed, I'll show you the REAL reason it's harder to lose extra body fat once you pass 30, and what you can do about it.
  • What and How to Eat - We'll simplify your nutrition and show you why (even if  you've been eating really well for months) you still have to change tops 3 or 4 times to find ones you're comfortable in.
  • Training and Exercise - I'll show you what training style will get you into the lean, toned shape you're looking for. And if you're struggling to find time to do meaningful exercise, I'll show you how to fit it in.
  • How Quickly You Can Make Progress - We'll work out exactly what a realistic rate of progress actually is, so you can avoid quitting/starting over, and make your results last.
  • Live Coaching - As well as all the above, I'll be working with you daily to answer any questions you have; help you apply the information; and help you complete the tasks.

If you've read this far, this program is probably for you, so why not register your interest 

– Apply for your FREE

Post-30 Progress Primer